LeadCrunch Blog

Mastering Facebook Advertising: 4 Secrets

Posted by AJ Agrawal on Jan 4, 2017 9:41:41 AM

About 1.18 billion active users on average claim Facebook (FB) as their online hangout spot. Stay-at-home moms, CEO’s, small businesses and Fortune 500 companies all claim this social media giant as a primary marketing medium through its advertising program. 

So should you. Why? Because it can boost sales and profits. 

But the key to doing this is learning how to leverage FB marketing. A thorough understanding of FB advertising can  transform your organization's lead gen efforts regardless of your budget.

Drilling down into a specific audience by understanding their behaviors and interests online makes a big difference when it comes to the success of your marketing campaigns.

Optimize and master your campaign ads by understanding what makes them successful in the first place. Below are 4 secrets to mastering FB advertising.

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Topics: B2B marketing, B2B lead gen, internet marketing, Facebook

5 Facts About Facebook Organic Reach Every Business Should Know

Posted by AJ Agrawal on Jul 13, 2016 5:32:31 PM

Facebook reach is the number of people you are reaching with your advertisements and your posts. But what is organic reach and why does it matter to you?

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Topics: Facebook

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We believe the future of marketing is all about precision. Getting the right message to the right person at the right time. We apply state-of-the-art machine learning algorithms so vendors can find the customers that want to buy. It’s artificial intelligence that augments human intelligence.

Benefits:

  • Lower customer acquisition costs
  • Higher customer satisfaction
  • Shorter sales cycles

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