LeadCrunch Blog

How to Get More Business to Business Leads

Posted by AJ Agrawal on Oct 31, 2016 5:23:11 PM

When marketers start talking about leads, most of the time they seem to be talking about consumers. There’s discussions of funny videos, social media schedules, contests and email drip campaigns. The audiences are wide and often vague, from “mothers in their thirties,” to “teenagers living in Florida.”

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Topics: B2B lead gen

Why You Need Leads Not Inquiries (And Making Sure That Happens)

Posted by AJ Agrawal on Apr 21, 2016 11:06:14 AM

Generating sales leads is about bringing in as many people as possible who want to buy from you. But where many businesses slip up is when they fail to separate leads and enquiries. An enquiry is often categorized as a lead, when it’s actually something different entirely.

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Topics: B2B lead gen

Why B2B Lead Generation Is Really About Gathering Intelligence

Posted by AJ Agrawal on Apr 14, 2016 6:05:55 PM

It goes without saying that social media is your key platform for lead gen. According to the latest statistics, revenue for businesses has increased by 24% when they used social media for lead generation. Whether you need to generate solid leads on Facebook or you are thinking about making headway on LinkedIn, you need to understand what lead generation is all about. It’s about gathering intelligence.

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Topics: B2B lead gen

How to Generate Solid Leads On Facebook in 2016

Posted by AJ Agrawal on Apr 13, 2016 4:08:59 PM

Take Facebook in 2016 and this is an extremely different landscape. Organic reach has been crippled, with the firm Locowise reporting that organic reach is down to just 2.6%. It goes by many names, but Filtered Feed is something that has completely changed the world of lead gen on Facebook. There are those who believe that businesses have no place on this network any longer.

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Topics: B2B lead gen

Why You Should Consider Using Twitter for B2B Leads

Posted by AJ Agrawal on Apr 7, 2016 10:42:33 AM

Twitter is a platform that’s seemingly just for celebrities and people with way too much time on their hands. Businesses have long shunned Twitter as a viable platform, and that means they are leaving money on the table. If you are looking for a way to increase the number of B2B leads you have, this is a social media network you may want to take a second look at.

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Topics: B2B lead gen

3 Ways Your B2B Company Can Gain the Trust of Prospects

Posted by AJ Agrawal on Apr 6, 2016 12:49:58 PM

Gaining trust when trying to acquire B2B leads that are going to lead to sales should be your top priority. Trust is the most difficult commodity to acquire in the business world. And some industries have it harder than others. If you look at SEO companies, a recent survey revealed that 18% of decision makers thought all SEO companies were scams.

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Topics: B2B lead gen

How to Get Sales Leads to Chase You

Posted by AJ Agrawal on Apr 5, 2016 12:56:16 PM

It may seem like the stuff of dreams. Rather than chasing sales leads all the time you can get your leads to chase you. This may sound like a fantasy, but it can become a reality if you try hard enough. This guide is going to show you how your sales leads could come to chase you.

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Topics: B2B lead gen

7 Ways to Increase Your B2B Sales Leads This Year

Posted by AJ Agrawal on Mar 19, 2016 12:33:37 PM

B2B sales is one of the most lucrative industries in the world. As many businesses have learned to their cost, selling to a business isn’t like selling to an ordinary member of the general public. 2016 could be the year where you enhance your B2B sales for the better.

This guide is going to introduce you to seven of the ways you can increase your B2B sales leads this year.

 

 

Photo credit: Nguyen Vu Hung (vuhung) via VisualHunt / CC BY

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Topics: B2B lead gen

Moneyball for Lead Generation

Posted by Olin Hyde on Mar 14, 2016 9:11:00 AM

Baseball for Business


Imagine if every salesperson could hit a home run on every call? Every week, I meet with my science advisors to explore Big Ideas to create competitive advantages for our customers using state-of-the-art technologies. This week we explored how LeadCrunch does for lead gen what "moneyball" does for winning World Series. 

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Topics: B2B marketing, artificial intelligence, B2B lead gen, moneyball

Secrets to Generating and Maintaining B2B Business Leads

Posted by Olin Hyde on Mar 10, 2016 5:16:16 PM

Photo credit: NEC Corporation of America via Visual hunt / CC BY

 

B2B business leads are like gold coins in this business. The mobile revolution saw 80% of Internet users own a smartphone. That changed the business. But despite the fact that B2B businesses have changed the way they do things, they are still making the same old mistakes.

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Topics: B2B marketing, B2B lead gen, demand generation

High-Precision B2B Leads

Find more customers just like your best customers

We believe the future of marketing is all about precision. Getting the right message to the right person at the right time. We apply state-of-the-art machine learning algorithms so vendors can find the customers that want to buy. It’s artificial intelligence that augments human intelligence.

Benefits:

  • Lower customer acquisition costs
  • Higher customer satisfaction
  • Shorter sales cycles

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